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CHRISTINE MARTIN CONSULTS LTD
The TR GO for GOLD Standards
Achieving excellence in terms of
Design, Branding, Sustainability & Success
Bronze Standard
The TR GO for GOLD Iconic, Established, and Product Innovation Standards include:
1. Product design & development
2. Marketing
3. Sustainability
4. Measuring success
The TR GO for GOLD Product Launch Standard includes:
1. Product Launch Strategy
2. Implementation
3. Measuring success
Products who have achieved the Bronze Standard scored between 50-59% as assessed by industry experts
The TR GO for GOLD Standards
Achieving excellence in terms of
Design, Branding, Sustainability & Success
Products who have achieved the Silver Standard scored between 60-69% as assessed by industry experts
Silver Standard
The TR GO for GOLD Iconic, Established, and Product Innovation Standards include:
1. Product design & development
2. Marketing
3. Sustainability
4. Measuring success
The TR GO for GOLD Product Launch Standard includes:
1. Product Launch Strategy
2. Implementation
3. Measuring success
The TR GO for GOLD Standards
Achieving excellence in terms of
Design, Branding, Sustainability & Success
Gold Standard
The TR GO for GOLD Iconic, Established, and Product Innovation Standards include:
1. Product design & development
2. Marketing
3. Sustainability
4. Measuring success
The TR GO for GOLD Product Launch Standard includes:
1. Product Launch Strategy
2. Implementation
3. Measuring success
Products who have achieved the Gold Standard scored above 70% as assessed by industry experts
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